Myths About Business Coaching and the Real Story

Through no fault of their own, many entrepreneurs are misinformed about the coaching process. Common myths about business coaching make it seem unnecessary or ineffective, and many professionals conclude that coaching may not be right for them. 

New business coaching clients often remark that they wish they’d started their coaching journey long ago. All their initial reservations quickly dissipate once they begin their work with a MN Certified Business Coach. We don’t want other entrepreneurs and business owners to have the same regret, so in this post, we’ll address some of the common myths about business coaching that may be keeping you from taking the leap and getting started with your own coach.

Myth: Coaching is too expensive.

Business coaching provides exceptional ROI by helping you identify inefficiencies and teaching you how to fix them. In fact, recent research shows that companies that have invested in business coaching get 7 times the return on investment.

A certified business coach in Edina can spot areas where you may be missing out on potential profit. Even better, Edina business coaching services help you identify new opportunities for growth. It’s one thing to improve your existing business structure, but it’s another thing entirely to create new profitable structures.

Myth: Business coaches use secret, complicated methods.

Certified Business Coaches may have their own unique methods, but that doesn’t mean they’re shy about explaining how they work. There’s no reason for a coach to be secretive about their methods, even before a potential client has committed to the partnership. A business coach’s true value comes from how they help you accomplish your goals using their methods. The framework they use to help you get there doesn’t need to be secretive in order for you both to get the job done. The right coach will be happy to explain the strategies they use to help their clients achieve new goals. 

Myth: I know my business better than a business coach in Edina could.

Sometimes knowing your business so well can actually be to your detriment. We tend to get into a vicious cycle of doing things the same way day in and day out. This means we may miss some potential areas for improvement. Your coach will bring a new perspective that helps illuminate blind spots. A business coach doesn’t need to know your business like the back of their hand from day one; the right coach takes the time to understand more about your goals and setbacks each time you meet.

In addition, business coaches are themselves business owners, so they are familiar with the effort it takes to keep a business running. We understand how daily demands can decrease your ability to make those big, lasting changes. We’ll help you decide for yourself how to streamline daily tasks and delegate less vital processes to your team members.

Myth: I don’t have time for Edina business and executive coaching.

A busy schedule shouldn’t prevent you from reaping the benefits of business coaching. Edina certified coaching for business owners is convenient and flexible. You can meet with your coach at times that are convenient for you. It’s not necessary to have your business coach on speed dial 24/7 to find value in their services. We’ll help you figure out the frequency that works best for your schedule while pushing you to progress toward your goals at a reasonable rate. You may even be able to meet via video calls if you have a particularly busy month. 

Are you wondering whether business coaching is right for you? This short questionnaire will help you decide. When you’re ready to take the next step, schedule a consultation with Certified Business Coach Beth Barbosa to learn more about how coaching can help you build your career and change your life.


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How Business Coaching Can Help Your Family Business